Cliniko founder, Joel Friedlaender, and Online Physio's Karen Finnin talk about adjusting your healthcare business during the uncertainty of COVID-19 events.
Karen has been passionate about helping patients empower themselves through virtual appointments since 2011, which is when she opened Online Physio. “The outcomes are tending to be the same—if not better—online than they are in person,” she says. "Why is this? We’re empowering our patients to get themselves better.”
We’ve put together a list of tips and resources from Karen, and you can also watch our entire conversation below:
Watch the recording of Joel and Karen talking all things Telehealth.
Karen's tips for getting started with telehealth.
With years of experience as an online-based physiotherapist, Karen has amassed a good collection of tips and tricks for getting started in the world of telehealth. Below, we’ll share some of her key recommendations.
Equipment: it doesn’t need to be fancy (or expensive!). As long as you have a decent camera, lighting, and background, you’re well on your way to having your first virtual appointment. Karen recommends keeping your camera at eye-level (no one likes looking up someone else’s nostrils), and she says that a neutral background is well-suited to video calls. Oh, and be sure that there’s no external noise—you want your patients to be able to hear you!
Education: both your patients and your staff will need to be brought up to speed. Starting something new can be scary, but if you’ve done your research, you should be able to pitch this newfound way of offering appointments to everyone that needs to be involved—and get a positive reaction! (For example, telehealth offers an amazing level of flexibility, which is something everyone loves. Sing it from the mountaintops!)
Taking payments: there are different ways that you can handle payments when it comes to telehealth. It can be as simple as having a Stripe or PayPal account set up that the patient transfers money to after the appointment; some practitioners prefer to take prepayments. It’s completely up to you!
Video call software: Karen prefers cloud-based software for making video calls, because it’s easy to set up (and doesn’t require anyone to download anything). Cliniko has built-in telehealth functionality, and you can learn more about that here!
Record-keeping: many video conference programs allow you to set up screen recording, so you can keep a record of the day’s session. You even upload the recordings into the patient’s file in Cliniko—that way, you always know where it is and can access it at any time.
Following up: after all is said and done, you’ll want an easy way to follow up with the patients you see virtually. Karen uses Cliniko’s recall functionality for this, allowing her to get a quick look at who needs to be contacted, and when!
How Cliniko can help you get started with telehealth.
There are a number of ways that you can utilise your Cliniko account to assist with setting up telehealth appointments! First and foremost, check out our overview of our telehealth works with Cliniko. It'll help you to get started!
Karen also mentions a few different ways in the video shared above (for example, setting up appointment types with the word “online” in the title—it makes it easier to quickly spot which appointments are going to be online-based, versus face-to-face, when looking at your calendar!).
Cliniko's support site has a couple of sections that you'll probably find useful: the various guides to using telehealth, as well as the COVID-19 hub. The guides there could be used for virtually any telehealth setting (no pun intended—okay, well, kind of intended 🤓). The below list will be updated as more guides get added, but for now, check out some of the different ways you can set up your Cliniko account to get telehealth-ready:
Add specific terms of use to your online bookings—whether they be related to COVID-19 or just the appointment in general, your patients will need to agree to them prior to making the booking.
Use the Mailchimp integration to send group emails to your patients. If you’re going to start offering online-based appointments in light of the COVID-19 situation, this would be a great way to inform everyone.
Similarly, you can send a group SMS to all patients to let them know about any changes.
Make use of SMS appointment reminders or email reminders—these can go out between 1 and 5 days prior to the appointment, and you can modify the templates if you need to share important information.
Set up recall types specifically for COVID-19 or telehealth appointments—this way, it’ll be easy to keep track of who needs following up with!
Additional resources.
As well as the COVID-19 and telehealth hub on Cliniko’s support site, Karen has provided some great resources for getting started with telehealth. Check them out below:
Karen Finnin is a self-proclaimed accidental entrepreneur, but also a pioneer of the online healthcare movement. We talked to Karen to find out how she went from rural physiotherapist to telehealth pioneer.
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Sarah Sacks is a director of The Grove Counselling & Therapy, and she’s here to share the story of how she moved her clinic to 100% telehealth appointments while maintaining an excellent service for her clients.